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In 2017, I built one of the largest outbound-sales engines at Beekeeper.

Fast forward to today, and what AI enables us to do is nothing short of astonishing.

The work that once required 10 BDRs can now be done by a single "BDR Engineer", almost fully automated, with better conversion rates. Here’s how we use AI-based SDR Agents to book meetings with newly funded companies—while we sleep.

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Joël ****Capt, Founder & CEO of Peakora

➡️ Follow me on LinkedIn

Revenue Enablement for Startups & IT-SMBs

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How Our AI Automation Targets Newly Funded Companies

Targeting newly funded companies is one of the most effective ways to generate high-quality leads. These companies are in growth mode and often actively looking for solutions to scale fast. Here’s how our process works, step-by-step.

Overview

🔑 What Are SDR-Agents?

💰 How to monitor newly funded companies

Step 1: Identifying Fundraising Announcements

Step 2: Data Sent to Clay via Webhook

Step 3: Enriching the Lead Data

Step 4: Pushing Data into HubSpot CRM

Step 5: Enroll Lead into Outreach Sequence

Step 6: Send the Right Message at the Right Time


🔑 What Are SDR-Agents?

“SDR-Agent” is a term we at Peakora started to use to describe fully automated workflows that identify an intent signal from a potential buyer, enrich the data, and directly send a personalised and relevant message over email and/or LinkedIn to the person.

These agents can e.g. monitor job changes, new hires, fundraising rounds, and other signals to identify companies that are expanding or restructuring and thus show strong indicators of potential sales opportunities.